WE ARE A SMALL BOUTIQUE GALLERY AND STREETWEAR SHOP IN BROOKLYN, NY
Our mission is to create a space to showcase and highlight fresh artists, designers and the sub-cultures of New York City. Founded and run by a family of designers, artists and sculptors, Fresthetic serves the needs of a community that is closely holding on to its roots, and rightly so.
WE FEATURE CLOTHING AND ACCESSORIES FOR MEN AND WOMEN ALONG WITH ART FROM ARTISTS THAT YOU MAY NOT HAVE HEARD OF, BUT NEED TO KNOW.
You’ll always stumble upon unique things-each with a great story. Who knows, maybe you’ll walk in and be a part of the story.
We feature indie artists and designers from around the globe while still holding on to our roots from the neighborhood. The world is our playground but Brooklyn is our home.
Founded in 2007 at the original location 560 Grand Street by Mikey Cordero, Omar Cordero, Randy Quiles, and Eddie Soto. 4 Brooklyn boys who wanted to show they we’re still up and still coming in a neighborhood that was drastically changing and new borders were being drawn out leaving out the indigenous communities of Los Sures. We grew into our new location in 2011 at 552 Grand Street and are staying fresh. Still here.
FITS ALL YOUR NEEDS
From silk screened t-shirts to vinyl figures, we carry a range of assorted products and artwork. Collectible items and one of a kind pieces are throughout the shop and we share a lust for the exclusivity from our concept shop items.
JOIN US FOR A CONFIDENT SHOPPING EXPERIENCE THAT TRULY SUPPORTS A COMMUNITY AND A PURPOSE.
MEET OUR TEAM
THE PEOPLE BEHIND THE BRAND
DESIGNER, ARTIST, CO-OWNER
DESIGNER, ARTIST, CO-FOUNDER
In 2014, we partnered with Classic Material NY in bringing their well established brand back to Brooklyn and making Fresthetic it’s flagship location.
Classic Material is a T-shirt design firm created for New York’s realest. Bringing it back to the “old” New York, when the people were the trendsetters, not trend followers. Creating a cutting edge style for the underdogs that make the noise, and get their voices heard. Classic Material was founded in 2004 by Carlos Maldonado who was born in Manhattan and raised in Brooklyn, the epicenter of hip-hop and rap. Having these lifelong influences entrenched from the outset, he carries a deep love of old school RAP & HIP HOP. He has been owner and operator a clothing store in Poughkeepsie, New York since 1997 where inspiration hit him to start Classic Material when an associate, DJ Kool Kirk came to Carlos to feature his T-shirt he sold on the road, at the store. The design sold by Classic Material for DJ Kool Kirk was a hit with clients, and it became clear to Carlos NY lacked proper representation in the Hip-Hop T-Shirt community. This inspired him to design and create his own line of Ts with an urban swag. Starting with the “To LIVE AND DIE IN NY” line, echoing the inner attitude of so many New Yorkers. When that created a buzz, the idea of “I RUN NY” was born, and solidified the reputation of what Classic Material would represent.